Producteev 2 is actually the first commercial product from the firm. An initial version of the product received so much feedback during beta testing last year that it was never released. However, it prompted the company to largely rewrite the package to make the user interface (UI) much less complex to negotiate. “We found out that people weren’t using the features we changed the whole UI, and removed 70 percent to 80 percent of the features to make it simpler,” Ilan Abehassera, CEO and founder of Producteev, told Small Business Computing.įor instance, a creative director at a small advertising agency might need to coordinate tasks and set deadlines with in-house designers, sales people, media buyers, outsourced freelancers and various other team members while planning and implementing an advertising campaign.Ībehassera said that in many cases what people really need is usable task management instead of a feature-heavy project management package. “Lots of small teams want to collaborate on tasks, not projects,” he added. That was a deciding factor for Laurent Kretz, CEO and co-founder of SubMate, a site that lets subway commuters make contact with other riders with similar interests on their daily exodus. He has rolled the SubMate service out in New York, London and Paris so far.
“I love many things about it, but mainly its ‘transparency.’ What I mean by that is that I don’t need to visit Producteev’s Web site to use the service. There are days that I don’t go there even once,” Kretz said in an e-mail to Small Business Computing.
“I do everything via email and chat, and that’s fantastic - I already spend 10 hours a day on Gmail, so having a perfectly integrated task app in it is really great,” Kretz added. The idea, according to Abehassera, is to make scheduling tasks a seamless experience that doesn’t require any change in a person’s existing workflow. “People can now use a task manager without having to go to a Web app if they don’t want to. They can send tasks from their e-mail or IM and get notifications back,” he said.
#Create template with producteev mac
Producteev just released a version of the client application that runs on the iPhone via the iTunes store, and Abehassera said the company will have a Mac client out by the end of the month.
#Create template with producteev windows
The company already has a browser-based client, and has a Windows client in the works.įor connectivity, the Producteev team created a Gmail Gadget that plugs into Producteev 2 so that you can quickly see and manage important tasks from within Gmail, Abehassera said. Plus, the client works with a slew of instant messaging services, including Gtalk, Yahoo Messenger, AIM, ICQ and Twitter. “It was important to help our customers harness email for what it does best - communicating, but we also needed to facilitate how people capture tasks with a complementary tool that plugs into a broad range of communication tools that are used daily,” Abehassera said.
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